SPESIFIKASI Ford Fiesta | Laris di IIMS
Ford Fiesta sold well in the arena of Indonesia International Motor Show (IIMS) 2010. Until the fifth day exhibition (07/27/2010), PT Ford Motor Indonesia (FMI) garnered sales of 180 units, where 90 percent of the Fiesta.
Will Angove, President Director of FMI said, zest exhibition visitor this year was very positive. The presence of the Fiesta became one of the attractions as well as our weapon to boost sales.
"Of the two types are offered, the composition 50:50 (between the engines 1.4 L and 1.6 L). Usually the consumer is choosing which type of top first and then gradually down to the type of bottom," he said when met at the booth Ford exhibit at the IIMS, Kemayoran, Central Jakarta, today.
Fiesta, Will said, could provide more than customer needs. Especially the voice command feature that is attracting considerable consumer interest.
Since the initial launch last July, the number of Vehicle Booking Letter (DSS) that go to reach 460 units. New orders plus 150 units in the exhibition. "So it's good request, and we're very confident," Will said.
Related spesification units, he explained the type of engine is 1.4 L will begin to go in August. While new types of market entry 1.6 L September.
Sabet Awards
Meanwhile, today FMI received three awards from the magazine Car & Tuning Guide. Third award for Best Engine, Convenience Feutures Ford E20 and B5, and Best Dress-up Ford Fiesta hatchback.
"One of the interesting, we did not showcase environmentally friendly technology but in fact we are getting this award. This is incredible," lid Will.